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Flybrian

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So, how would you rate Cadillac's new advertising direction so far?  

163 members have voted

  1. 1. So, how would you rate Cadillac's new advertising direction so far?

    • Great! Love the play on heritage and the contemporary.
      79
    • Good, its decent enough, but could be improved by...
      53
    • Average
      19
    • Not so great. Needs much improvement.
      7
    • Hate it! Ew!
      5


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They are similar to the Silverado commercials, except that they only have cars, and not other things.

I don't think the 85 Seville belongs anywhere in the ad. Every other car looks pretty nice, and then you have the ugly 85 Seville? At least the 60 second ad goes to the Allante between the two.

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While I realize the attraction to the 85 Seville is subjective <I like them> in Cadillac's defense, they sold a huge number of them. They were very very popular in their day, so I can see why they included it. they just could have picked one in a more striking colour.

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I also feel the '85 Seville is appropriate. For its time, it was probably the most uniquely-styled car on the road and a certain German manufacturer continues to bustleback cars in a different way. Although, in keeping with the Eldorado coupe/convertible lineage, an American Coachworks Eldorado would've been appropriate.

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I think the '76 or '92 Seville would have been more appropriate than the '85, which had more detractors than fans.

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Cool...interesting that they skipped the '90s in both versions...I like the '80 something Seville being in there..it was a very distinctive car in it's day.

Neat song also..

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Cool...interesting that they skipped the '90s in both versions...I like the '80 something Seville being in there..it was a very distinctive car in it's day.

Neat song also..

209756[/snapback]

Allante' came out in 92-93

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Allante' came out in 92-93

209758[/snapback]

No, that's when it got the Northstar. The Allante came out in '86 I believe. I think 92-93 were the last years for the Allante, if not then '94 definetly was.

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No, that's when it got the Northstar. The Allante came out in '86 I believe. I think 92-93 were the last years for the Allante, if not then '94 definetly was.

209761[/snapback]

I think '93 was the last year..'87 was the first year (which is what the car in the ad looks like). Anyway, the Allante was an '80s car that lasted into the '90s..

Edited by moltar

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1987-1993. The Northstar System (remember that?) came online in '93, its final year.

Pfft. Some GM fans you guys are.

209767[/snapback]

Well, it is a rather obscure car...had to look it up..

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Very nice ad. "cuz I'm a punk rocker, yes I am." :)

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I'm left cold. Could have been much more effective. Really comes off as derivative: how many times have we seen evolution-ads like this? The photography looks overly cheap, does not pick up on the details. Makes no attempt to make Cadillac an "aspirational" product. DOES attempt show 'pride' for less grandiose Cadillac's of the 1970s...trying to change history, are we? The 70s and 80s weren't so great for Cadillac, image-wise.

Modernista has yet to impress...

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While I realize the attraction to the 85 Seville is subjective <I like them> in Cadillac's defense, they sold a huge number of them. They were very very popular in their day, so I can see why they included it. they just could have picked one in a more striking colour.

209745[/snapback]

I believe that Seville body style ran from 1980-1985.

I like the extended version of the ad.

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