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CONCEPT: Honda Step Bus


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Press Release

HONDA RUINS LOS ANGELES AUTO SHOW WITH STEP BUS CONCEPT

LOS ANGELES, Nov. 29, 2006 – Designed around city nightlife and high energy lifestyles, the Honda Step Bus Concept represents the ultimate expression of Honda packaging prowess with a mid-engine design and a fully maximized and quickly adaptable interior.

The highly configurable, high-tech interior provides ultimate urban utility from the outside in. Sliding front doors with a space efficient design let people enter and exit in tight spaces. Although micro in exterior size, the cavernous interior can harbor large amounts of band equipment, sports gear and other bulky items.

“Following the traditional Honda theme of ‘man maximum, machine minimum,’ the Step Bus seeks to create the largest possible interior with the smallest possible exterior,” said John Mendel, senior vice president of American Honda Motor Co., Inc. “This innovative concept vehicle shows how large functionality can easily exist within small vehicle packages.”

The Step Bus Concept is a product of the Honda R&D Co., Ltd., Wako design center in Saitama prefecture, Japan. Purely a styling concept, the vehicle uses a mid-engine, rear wheel drive platform with a small displacement power plant. The 5-passenger interior features modular construction with a spacious interior. The modular construction is highlighted by tracks in the door that can hold beverage containers, cell phones and more. Advanced technology includes a next-generation navigation system. The tall body provides room for a ceiling-mounted storage tray. Painted in light green metallic, the body design embraces a bold vertical architecture style that creates a large presence within a small space.

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Press Release

Honda starting new brand to target youth market

LOS ANGELES, Nov. 29, 2006 – Citing the success of Toyota's Scion division, Honda announced they are starting a new brand to target the youth market. The division will sell mainly appliance looking vehicles to 70 year olds hoping to feel young.

The new brand's name will be called Oster.

The new brand will debut with a single model called the 4-Slice. :see photo: With 4-Slice Broiler Convertible, 6-Slice, and MixMaster models following rapidly. The MixMaster is an innovative vehicle with multiple antenna on the roof twirling rapidly.

Consumer Reports has already rated these future vehicles a "Best Buy".

New Brand Logo:

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Oster 4-slice concept:

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Edited by Oldsmoboi
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There seems to be a pattern in concept design.

American cars tend to actually look good.

Japanese cars tend to look really stupid.

221681[/snapback]

More like Japanese concepts tend to be more radical, but the production versions always are toned down, while American concepts tend to not be so radical, and the production versions tend to be closer.

I think a big reason for this is because companies like Honda let their engineers and designers really do what they want, they don't restrict them or hold them down with regulations as much. Maybe this is because Honda is lead by engineers and not businessmen?

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I think a big reason for this is because companies like Honda let their engineers and designers really do what they want, they don't restrict them or hold them down with regulations as much. Maybe this is because Honda is lead by engineers and not businessmen?

221710[/snapback]

What's to hold down or restrict?! It's a box!... With dinky wheels!...

I drew cars when I was 5 years old and they looked like this.

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OMFG! How could you keep a straight face while showing that thing to the world?

I cracked-up within milliseconds of laying eyes on it.

Can they really be serious? :blink:

221812[/snapback]

Well, Nissan built the Cube and Toyota built the bB/xB..this is no more outrageous than them...

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What a piece of $hit Scion BoX wannabe... :blink:

Mid engined? Should be about as safe as the Previa. :rolleyes:

More like Japanese concepts tend to be more radical, but the production versions always are toned down, while American concepts tend to not be so radical, and the production versions tend to be closer.

221710[/snapback]

Dude, lay off the crack pipe... seriously. :wink:

That is one of the most eroneous generalizations I've ever heard.

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I think a big reason for this is because companies like Honda let their engineers and designers really do what they want, they don't restrict them or hold them down with regulations as much. Maybe this is because Honda is lead by engineers and not businessmen?

221710[/snapback]

Yeah... because FWD four cylinder cars with bland styling

are the stuff of automotive wet dreams. <_<

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BTW Oldsmoboi:

Oster brand toasters are much more appealing ot the

eye than this computer tower with rollerskate wheels.

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Well, Nissan built the Cube and Toyota built the bB/xB..this is no more outrageous than them...

221815[/snapback]

The all-time winner of automotive design rediculousness goes to Toyota for the POD concept.

Edit: A link for the uninitiated:

http://www.toyotaoffroad.com/Articles/Toyo.../toyota_pod.htm

Edited by aaaantoine
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