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William Maley

Buick News: $24,950 For A 2013 Buick Encore

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William Maley

Staff Writer - CheersandGears.com

September 20, 2012

Buick has announced pricing for their new 2013 Encore crossover. When the Encore arrives at your local Buick dealership early next year, it will carry a base price of $24,950 (includes $750 destination charge).Standard equipment will include 18-inch wheels, a seven-inch color touch screen with Buick’s IntelliLink system, backup camera, and power driver’s seat.

Buick will offer three different packages for the Encore. Those packages will include,

  • Convenience Group ($25,760): dual-zone automatic climate control, household power outlet, auto-dimming rearview mirror, remote start and fog lights.
  • Leather Group ($27,460): Includes Convenience group plus a power passenger seat, memory driver’s seat and heated leather upholstery.
  • Premium Group ($28,940): adds Leather group plus front and rear park assist, forward collision and lane-departure warning systems, rain-sensing wipers, Bose audio and some cargo accessories.

There will be a few standalone options as well.

  • Navigation ($795)
  • Chrome Wheels ($995)
  • Moonroof ($800)
  • Bose Audio ($595)
  • All-wheel drive ($1,500)

A fully-loaded Encore should be around $33,000.

All Encores will come equipped with a 1.4L turbo-four producing 138 HP and goes through a six-speed automatic.

Source: Buick

William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

Press Release is on Page 2


2013 Buick Encore Priced at $24,950

New luxury small crossover blends safety, versatility and efficiency

DETROIT – The new 2013 Buick Encoresmall luxury crossover will arrive at dealers in the first quarter of 2013 with a suggested retail price of $24,950, including a $750 destination charge. Standard features include QuietTuning with Bose Active Noise Cancellation, 18-inch wheels, a rearview camera and a seven-inch, high-resolution, full-color display radio with IntelliLink connectivity.

Four trim levels will be available, including a base model with all of the features listed above. An Encore with the Convenience Group adds dual-zone climate control, a 120-volt outlet, an auto-dimming rearview mirror, remote start and fog lights for $25,760.

An Encore with the Leather Group costs $27,460 and includes all of the above features plus leather-trimmed upholstery, heated front seats, a heated steering wheel, a power passenger seat and driver's seat memory functions.

Encore's Premium Group includes all content from the Leather and Convenience Packages, along with front and rear park assist, Forward Collision Alert with Lane Departure Warning, a seven-speaker Bose premium audio system with a subwoofer, rain-sensing windshield wipers, a cargo net and area cargo mat. The top of the line model costs $28,940.

With Encore's optional Forward Collision Alert, the vehicle gives audible and visual warnings when a collision may be imminent at speeds above 25 mph. Lane Departure Warning alerts drivers when they may have crossed a detected lane marker without using a turn indicator when driving at speeds over 35 mph. This feature can be deactivated with the push of a button.

All-wheel drive is available on all Encore models for $1,500. Standalone options available for Convenience, Leather or Premium Encore models include navigation ($795), 18-inch chrome-clad wheels ($995), a sunroof ($800) and a Bose premium audio system ($595, but standard on Premium Package).

"Encore opens the Buick brand to new groups of customers with a compelling blend of luxury, utility and efficiency," said Tony DiSalle, vice president of Buick Marketing. "Its versatile shape, agile size and available all-wheel drive invite owners to live active lifestyles while enjoying Buick's signature style, comfort and refinement."

Encore will be the most fuel-efficient crossover produced by a domestic automaker, with an EPA-estimated 25 mpg city and 33 mpg highway for front-drive models.


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Verano is a better deal. If the Encore had some more motor I would say the price is worth it, but with some options you are looking at $30k for a 1.4 liter with 138 hp. If the Encore had more like 170 hp and make it not seem like you are getting a Chevy Sonic SUV with leather.

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For once, I have to agree with SMK. 24K for this is...absurd....

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my sx4's are pretty much the exact same size and have more hp and are like 7-10 grand less. Although yes, i know they are not as nice nor new. Still, it's hard to ask that much premium over the 'commodity' level.

I'd say Buick is a bit ballsy here. I would have started the pricing at 23 or so for these things or upped the hp.

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Price wise, it's probably about 10k more than the Chevy version (which isn't coming to the US?) and 10k less than the inevitable Cadillac version...

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Guest smk4565

Makes you wonder why GM didn't develop a 1.6 liter turbo with 160 hp for not only this, but an optional engine for the Cruze and other small cars. Ford has waythe better engines on the Focus.

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Man, that thing is ugly!

Styling is always subjective!! Beauty is in the eye of the beholder ;)

I think my wife is attracted to the Buick Encore because it reminds her of two vehicles she wanted back when she bought her Pontiac G6 (2008) - the new-for-2009 Pontiac Vibe GT and the Saturn VUE.

As long as she doesn't tell me she has to have a Toyota, I'm fine with the Encore. Her other two desires are the CTS Sedan and the LaCrosse.

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A Kia Soul even has 164 hp, I can't see people buying paying near $30k when optioned up for the Encore. It doesn't look very good because of how short and tall it is, interior looks like it is a dressed up Sonic, and a weak engine.

The Encore and Verano do give Buick two sub $25k cars though to try to attract buyers to the brand, or people that in the past would have looked to Saturn or Mercury. The Verano I think is a good idea, the Encore I however I do not.

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Good Lord, it'd be $27,855 for the one I'd spec out. Convenience/AWD/Bose.

This is a girl's car though, and I personally believe a good number of girls will like this.

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Man, that thing is ugly!

Buicks design language doesn't translate well here...

Although I really like the Verano and Regal...they grow on me all of the time.

But given the price of fuel...Passat TDI FTW!

Good Lord, it'd be $27,855 for the one I'd spec out. Convenience/AWD/Bose.

This is a girl's car though, and I personally believe a good number of girls will like this.

You may well be right....

Although at 24K, I'd rather have a base cooper S....

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And if I was a chic, I would damn sure take a current gen Beetle over this thing.

But seriously...quite a few successful young females I know buy the Focus....no reason to buy the buick over the Ford in this case IMHO.

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I'd prefer Buick had a Verano wagon and Chevrolet got the Trax over this. But I look forward to the next generation Equinox which will be Delta based and hopefully as roomy as the current model and less chunky.

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If the Encore were a Verano based crossover with the 2.4 liter and the same price point, it might sell.

But did Buick notice that this has a higher base price (though slightly lower loaded price) than a Volkswagen Tiguan? And did they notice that the Tiguan even in base form has the award winning VW/Audi 2.0T engine with 200 hp and 207 lb-ft @1700 rpm. 138 hp vs 200 hp, really? And I think the Tiguan has a better interior also.

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I find the Tiguan to be nice, but one can tell where the money was saved to try to keep the MSRP competitive in its size class... the interior. It's a rather plain looking CUV, inside and out, imo. Now, I want to be clear, I always celebrate the way VW makes function a higher percentage of the whole visible package than some other manufacturers, but the Encore's interior is the most attractive part of the vehicle, imo, and if it is put together as well as a Tiguan while looking and feeling more luxurious, they'll find some buyers who don't care as much as we think they should about power.

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This is a great CUV for my parents as a retirement awd fully loaded at $33,000. I like it allot.

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Albert likes it... we'll probably end up with one. I'm not concerned about the engine, we already have a 160hp 4-cylinder with 4-speed in the driveway. I like the way the Sonic drives, so I expect the Encore to be similar.

GM does have a 1.6T coming (though I don't know what cars it will go in) that makes 200hp and 200 ft/lb of torque.

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Quite a bit smaller than Equinox/Terrain/SRX.

Ya, the Equinox/etc are midsize CUVs, the Encore is a subcompact...think Sonic-sized CUV.

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