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Saturn Astra to Launch in Late-07

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FOR RELEASE: 2006-12-07

Saturn Astra To Join Lineup In Late 2007

New small car to complete turnover of vehicle lineup in less than two years

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DETROIT - Saturn confirmed today that it will add the Astra compact car to its lineup late in 2007, marking an important stage in its product revitalization plan. When the 2008 Astra joins the Sky, Aura, Outlook and all-new Vue, no Saturn will have been in the market more than 20 months, giving the brand one of the freshest product lineups in the industry.

"The Astra is a great fit for Saturn, with its European style and driving dynamics," said Jill Lajdziak, Saturn general manager. "It also signals our efforts to get new vehicles to market quickly and reinvent the entire Saturn product lineup with unprecedented speed."

The Saturn Astra will be nearly identical to the 2007.5 Opel Astra, unveiled this week at the Bologna Motor Show in Italy. It will be sold in the United States and Canada in three-door and five-door configurations.

The Astra is part of the larger collaboration between Saturn and Opel. By sharing resources from throughout GM's global network of design and engineering centers, the two brands can develop strong, broad product lineups that will attract buyers to the brands both in North America and Europe. Early examples of this collaboration include the Saturn Sky and upcoming Opel GT, as well as the Opel Antara and 2008 Saturn Vue.

"The Astra enables Saturn to occupy a unique position in the marketplace and to strategically broaden its appeal with consumers who usually have import brands on their shopping lists," said Lajdziak. "Saturn's partnership with Opel is a natural way to expand our lineup with relevant products that will attract new buyers into our showrooms."

More information will be available when Saturn unveils the 2008 Astra at the Chicago Auto Show in February 2007.

About Saturn

Saturn, a division of General Motors Corp., markets vehicles in the U.S. and Canada through a network of about 500 retailers, with a focus on providing innovative products with solid value and excellent customer service. In 2006, the brand has undertaken a major revitalization of its portfolio with four new vehicles: the Sky roadster, the Aura midsize sedan, the Vue Green Line hybrid and the larger Outlook crossover. Next year, Saturn continues its aggressive growth plans with an all-new Vue compact crossover (Spring 2007) and the new European Astra small car (Fall 2007).

More Astra Photos

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It's on wieck.. so I'm assuming so.. I was worried that GM would bring over just the sedan and no hatches..

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I'd like to see a near Euro-like choice of engines, as well, maybe like 3. Diesel, economy 4, and turbo 4 for Redline. This is one sweet car.

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Fly, is this official?

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Yup. Direct from GM Media.

I'm personally hoping for a more complete lineup of a sedan, convertible, and Red Line by 2010.

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Very exciting! Glad to see the Astra finally unveiled-can't wait to hear more about it, nice color and wheels on the hatchback coupe picture! I hope the interior looks better in person than in the pictures though.

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'bout damn time someone woke up and smelt the maple nut crunch.

It'll be good to get these, and help boost Saturn's image.

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I hate GM photography. If there weren't other pics of the Astra, I would ignored it.

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There are more and better pics of the 2007 Astra from GM. The GTC and TwinTop haven't changed much, but the 5-door and wagon have been nicely updated. WT584 and TC980 are the old models.

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Looks great...interesting, I didn't realize there was an Astra sedan. In Europe, I think only recall seeing the hatchbacks...

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Kind of depressed on the arrival date haha, but its awsome... I think the Saturn copy makes the Opel copies a bit outdated enless that gold one is pre-MCE..??

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The gold, red and Panorama ones are pre-2007.5 MCE.

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The 2 door hatch is sexy. I hope the sedan makes it's way here, and the convertible and coupe would be nice as well. That would give Saturn more compact body styles than any other manufacturer.

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I hate GM photography. If there weren't other pics of the Astra, I would ignored it.

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the first picture up top is such an unnatural angle; so hard to get a good picture of the actual shape of the car from down below like that.

exciting times for saturn. and the MCE has come with nice touches.....i would also like the convertible here.

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