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    William Maley

    Who Else Wants the Toyota Tundra? Australia.

    It seems America isn't the only place that is interested in the Toyota Tundra. CarAdvice.com.au reports there is “enormous demand” for the Tundra in Australia. Speaking with Tony Cramb, Toyota AU's executive director of sales and marketing said there was room for a larger truck. But there are two key items withholding the Tundra from the Australian marketplace.
     
    “We have an enormous demand for a Tundra here in Australia, there’s no doubt if we could get a diesel Tundra, then I think we’d sell 100 a month. But regrettably because it’s manufactured in the States, it’s unlikely to happen that way," said Cramb
     
    “… We’ve had strong requests at dealer meetings to get the Tundra here, and we have made representation. But when it comes down to it, because it’s not LHD here, and because it’s petrol, in the end it’s very hard to make the case.”
     
    For now, those who are interested in buying a Tundra in Australia can visit an importer and pick up one for around 120,000 AUD (about $94,000).
     
    Source: CarAdvice.com.au

    William Maley

    Coming Soon, the Next-Generation Tacoma

    It has been quiet at Nissan and Toyota since General Motors introduced the new Chevrolet Colorado and GMC Canyon. But that appears to changing very soon at Toyota. Automotive News has learned that the company is planning to show off the next-generation Tacoma at the Detroit Auto Show next month. Bill Fay, Toyota's general manager says with the recent introduction of GM's new midsize trucks, it will spur interest and demand in the class.
    “With the new entries coming in, the market should expand,” said Fay.
    Despite being one of the oldest models in the class, the Tacoma is still a strong seller. Through November, the company moved 140,747 Tacomas, more than 66 percent of the total midsize truck marketplace.
    Source: Automotive News (Subscription Required)

    William Maley

    Meet the 2016 Mirai

    Whenever an automaker announces a fuel cell vehicle, one of two things happen:
    It will be near future (which it doesn't)
    It goes on sale (only in California since it has the infastructure)
    Well Toyota's fuel cell vehicle will attempt to buck both of those trends. Meet the 2016 Mirai, Toyota's first fuel cell vehicle that will go on sale starting next year in California.
    The Mirai is the production version of the FCV concept that has been making the rounds for the past couple of year. The shape looks to be a mix of Prius and Corolla (we'll let you decide if that's a good thing or not). Inside, the Mirai features more influences from the Prius with a digital gauge cluster in the center of the dash and a angular center stack.
    Power comes from electric motor producing 151 horsepower and peak torque of 247 pound-feet. A proprietary fuel stack combines hydrogen in tanks with oxygen to generate the electricity for the motor. Toyota claims a 0-60 MPH time of 9 seconds and travel up to 300 Miles on tank of hydrogen. Toyota also claims the Mirai can be refueled in five minutes. The Mirai will be available with a power take off (PTO) device which allows the vehicle to act as a generator if you lose power at your house.
    “For us, this isn’t just another car. This is an opportunity to really make a difference. And making a difference is what Toyota is all about. The future has arrived. And it’s called Mirai,”said Toyota Global CEO Akio Toyoda.
    While California will be the first market in the U.S. to get Mirai, Toyota says the Northeast (New York, New Jersey, Massachusetts, Connecticut, and Rhode Island) will follow a year after. But the Northeast doesn't have the infrastructure to support Mirai you may say. Well as part of the Mirai's rollout in the Northeast, fuel cell pumps will be going up thanks to a partnership between Toyota and Air Liquide.
    Pricing for the 2016 Mirai starts at $57,500. Toyota says purchase price could potentially fall to under $45,000 thanks to state and federal incentives worth a total of $13,000 - though as Autoblog points out, the $8,000 federal incentive could be gone by the time the Mirai goes on sale. If you're interested in leasing, Toyota says you can lease one for $499 a month for 36 months (with $3,649 due at signing). Both options come with free hydrogen fuel for "up to three years."
    Source: Toyota


    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.comor you can follow him on twitter at @realmudmonster.
    Press Release is on Page 2
    The Toyota Mirai Brings the Future to Your Driveway
    Fuel Cell Electric Sedan Marks Turning Point for Zero-Emission Vehicles
    Range and Refuel Time Compete with Traditional Internal Combustion Engines
    World-Class, 360 Degree Ownership Experience
    Available for Sale or Lease in California Beginning Fall 2015
    TORRANCE, Calif., (Nov. 17, 2014) – For the second time in a generation, Toyota has re-imagined the future of mobility.
    The Toyota Mirai is a four-door, mid-size sedan with performance that fully competes with traditional internal combustion engines – but it uses no gasoline and emits nothing but water vapor. The groundbreaking fuel cell electric vehicle is powered by hydrogen, re-fuels in about five minutes, and travels up to 300 miles on a full tank.
    Mirai will be available to customers in California beginning in fall 2015, with additional markets tracking the expansion of a convenient hydrogen refueling infrastructure. Powered by an industry-leading fuel cell electric drivetrain and supported by an exceptional 360-degree ownership experience, Mirai marks a turning point for consumer expectations for a zero-emission vehicle.
    Making its Mark with Performance
    In its basic operation, a fuel cell vehicle works much like a battery electric vehicle. But instead of the large drive battery, Mirai’s fuel cell stack combines hydrogen gas from tanks with oxygen to produce electricity that powers the electric motor.
    Toyota’s proprietary fuel cell stack represents a major leap forward in performance, delivering one of the world’s best power outputs of 3.1 kW/L at a dramatically reduced size that fits under the front driver and passenger seats. The system provides Mirai with a maximum output of 153hp, accelerating from 0-60 in 9.0 seconds and delivering a passing time of 3 seconds from 25-40 mph.
    What’s more, thanks to fuel cell technology’s versatility and adaptability, the Mirai offers performance options that go well beyond a traditional automobile. In fact, the vehicle will be offered with an optional power take off (PTO) device that enables Mirai to serve as a mobile generator in case of emergency. With the PTO accessory, Mirai is capable of powering home essentials in an average house for up to a week in an emergency – while emitting only water in the process.
    Safe and Reliable Transportation
    Toyota began fuel cell development in Japan in the early 90s and have developed a series of fuel cell vehicles, subjecting them to more than a million miles of road testing. In the last two years alone, fuel cell test vehicles have logged thousands of miles on North American roads. This includes hot testing in Death Valley, cold testing in Yellowknife, Canada, steep grade hill climbs in San Francisco and high altitude trips in Colorado. The Toyota-designed carbon fiber hydrogen tanks have also undergone extreme testing to ensure their strength and durability in a crash.
    This extended legacy of research and development is reflected in Mirai’s safety and reliability. At Toyota’s advanced Higashifuji Safety Center, the vehicle has been subjected to extensive crash testing to evaluate a design specifically intended to address frontal, side and rear impacts and to provide excellent protection of vehicle occupants. A high level of collision safety has also been achieved to help protect the fuel cell stack and high-pressure tanks against body deformation.
    Mirai will also feature a broad range of standard onboard safety technologies, including vehicle pre-collision, blind spot monitor, lane departure alert, drive start control and automatic high beams.
    Focused on the Consumer
    Toyota believes that outstanding vehicle performance must be matched by an exceptional ownership experience. And Toyota is committed to delivering on that promise.
    When it hits the market in 2015, customers can take advantage of Mirai’s $499 per month/36 month lease option, with $3649 due at lease signing, or purchase the vehicle for $57,500. With combined state and federal incentives of $13,000 available to many customers, the purchase price could potentially fall to under $45,000.
    The vehicle will be matched by a comprehensive, 360-degree Ownership Experience offering a range of services, including:
    24/7 concierge service, with calls answered by a dedicated fuel cell representative;
    24/7 enhanced roadside assistance, including towing, battery, flat tire assistance, trip interruption reimbursement, and loaner vehicle;
    Three years of Toyota Care maintenance, which covers all recommended factory maintenance, up to 12,000 miles annually;
    Eight-year/100,000-mile warranty on fuel cell components;
    Entune and three years of complimentary Safety Connect, including hydrogen station map app; and,
    Complimentary hydrogen fuel for up to three years.
    Building a Convenient Refueling Infrastructure
    In addition, Toyota continues to support the development of a convenient and reliable hydrogen refueling infrastructure.
    Research at the University of California Irvine’s Advanced Power and Energy Program (APEP) has found that 68 stations, located at the proper sites, could handle a FCV population of at least 10,000 vehicles. Those stations are on their way to becoming a reality. By the end of 2015, 3 of California’s 9 active hydrogen stations and 17 newly-constructed stations are scheduled to be opened to the general public, with 28 additional stations set to come online by the end of 2016, bringing the near-term total to 48 stations.
    Nineteen of those 48 stations will be built by FirstElement Fuels, supported by a $7.3 million loan from Toyota. The company has also announced additional efforts to develop infrastructure in the country’s Northeast region. In 2016, Air Liquide, in collaboration with Toyota, is targeting construction of 12 stations in five states – New York, New Jersey, Massachusetts, Connecticut, and Rhode Island.

    William Maley

    Toyota Heads To Texas

    This morning, we reported on the rumor that Toyota was planning to its North American headquarters from California to Texas. Well this afternoon, the company has made it official. In a statement, Toyota announced that it will be moving from Torrance, California to Plano, Texas. The move will take about three years and affect around 4,000 people. Those 4,000 people include,
    2,000 from Toyota Motor Sales, U.S.A., Inc. Headquarters in Torrance, CA
    1,000 from Toyota Financial Services in Torrance, CA
    1,000 from Toyota Motor Engineering & Manufacturing North America in Erlanger, KY
    Some employees of Toyota Motor North America based in New York

    "With our major North American business affiliates and leaders together in one location for the first time, we will be better equipped to speed decision making, share best practices, and leverage the combined strength of our employees. This, in turn, will strengthen our ability to put customers first and to continue making great products that exceed their expectations. Ultimately, enabling greater collaboration and efficiencies across Toyota will help us become a more dynamic, innovative and successful organization in North America. This is the most significant change we’ve made to our North American operations in the past 50 years, and we are excited for what the future holds,” said Jim Lentz, Toyota North America CEO.
    As part of the plans, Toyota will offer all their full-time employees and their spouses an expenses-paid site visit to Plano, and a relocation payment if they decide to move.
    No word on how many of Toyota's current employees plan to move to Texas.
    Source: Toyota, Automotive News (Subscription Required), Wards Auto
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.comor you can follow him on twitter at @realmudmonster.
    Press Release is on Page 2
    Toyota to Establish New North American Headquarters
    Manufacturing, Sales and Marketing, Corporate and Financial Services Headquarters to Unify in New, Shared Campus in Plano, Texas
    Toyota Technical Center in Michigan to Expand as Part of Increased Investment in Engineering Capabilities

    Torrance, Calif., Erlanger, Ky., New York, N.Y., and Ann Arbor, Mich., April 28, 2014 –Toyota today announced that it is establishing a new headquarters in North Dallas (Plano), Texas for its North American operations in a move designed to better serve customers and position Toyota for sustainable, long-term growth.
    Within the next three years, Toyota’s three separate North American headquarters for manufacturing, sales and marketing, and corporate operations will relocate to a single, state-of-the-art campus in Plano. Toyota’s North American finance arm also plans to move its headquarters to this new shared campus. Altogether, these moves will affect approximately 4,000 employees.
    At the same time, Toyota will expand the Toyota Technical Center (TTC) in Michigan to accommodate the relocation of direct procurement from Erlanger, Ky., to its campus in York Township near Ann Arbor. This expansion is part of an increased investment in engineering capabilities and will accommodate future growth in product development.
    The transition to Plano from three current headquarters locations – affecting approximately 2,000 employees at Toyota Motor Sales, U.S.A., Inc. (TMS) in Torrance, Calif.; about 1,000 employees at Toyota Motor Engineering & Manufacturing North America, Inc. (TEMA) in Erlanger, Ky.; and certain employees at Toyota Motor North America (TMA) in New York, N.Y. – will begin with initial small groups this summer. However, the majority of these employees will not move until construction of Toyota’s new headquarters is completed in late 2016 or early 2017. Toyota Financial Services (TFS) is not expected to transition to Plano from its current headquarters in Torrance, Calif., until 2017, which will affect around 1,000 employees.
    Jim Lentz, who was named Toyota’s first chief executive officer for the North America Region in 2013, said: “With our major North American business affiliates and leaders together in one location for the first time, we will be better equipped to speed decision making, share best practices, and leverage the combined strength of our employees. This, in turn, will strengthen our ability to put customers first and to continue making great products that exceed their expectations. Ultimately, enabling greater collaboration and efficiencies across Toyota will help us become a more dynamic, innovative and successful organization in North America. This is the most significant change we’ve made to our North American operations in the past 50 years, and we are excited for what the future holds.”
    In support of the communities in California and Kentucky, Toyota also announced a $10 million philanthropic commitment to provide continued funding for local non-profits and community organizations in these states over a five-year period beginning in 2017, over and above existing commitments.
    The establishment of a new headquarters builds upon previous efforts by Toyota to enhance regional autonomy, self-reliance and responsibility. While the sales and marketing, manufacturing and corporate business units will retain their responsibilities and operating names, Toyota expects that new cross-functional teams will identify and execute on ways to serve the broader North American organization.
    Toyota will construct a new, environmentally-sustainable campus facility in Plano, which is expected to take two or more years to construct after groundbreaking in the fall of 2014. Until the new campus facility is complete, initial small groups of employees will work from a temporary location in the Plano area.
    Toyota will also build a new facility on TTC’s York campus (subject to final approval of state and local incentives) to accommodate approximately 250 direct procurement positions currently based at TEMA in Erlanger.
    In addition, about 300 production engineering positions based in Erlanger will be relocated to a new facility to be built at Toyota Motor Manufacturing Kentucky (TMMK) in Georgetown, Ky., while approximately 1,000 TEMA administrative positions will transition to Plano.
    Toyota’s 10 manufacturing plants in the U.S. will not be impacted by these changes. Also, the following Toyota units will not be impacted at this time:

    Toyota regional field offices and Lexus area offices
    Operating units in Canada, Mexico and Puerto Rico
    Toyota Financial Service’s regional offices, sales offices, service centers and its bank
    Calty Design Research facilities
    Toyota InfoTechnology Center
    Toyota Racing Development
    AirFlite Inc.
    Logistics Services Field Locations
    Distribution centers
    After moving from its existing headquarters, Toyota will continue to have approximately 2,300 employees in California and 8,200 employees in Kentucky. This includes 750 new jobs being added at TMMK for production of the Lexus ES, which begins in 2015. Toyota will also continue to maintain offices in the New York City area and Washington, DC.
    The move will not impact Toyota’s relationship with Gulf States Toyota, Inc. (GST), a private distributor of Toyota vehicles based in Houston, Texas.
    Toyota Financial Services (TFS) is a service mark used to refer to a number of entities, including Toyota Motor Credit Corporation (TMCC), Toyota Financial Savings Bank (TFSB), and Toyota Motor Insurance Services, Inc. (TMIS).

    William Maley

    Toyota Considers A Great Move From California to Texas

    Toyota is considering moving substantial parts of its U.S. headquarters from California to Texas. Bloomberg has learned from sources from the automaker that certain high-level employees were told of the move on Friday and that the company will make an announcement today.
    “It would be very consequential for Southern California. There might be some brain drain and tumult for employees, though it should be largely seamless to the consumer. This kind of thing can create some disruption of momentum,” said Jack Nerad, executive market analyst for Kelly Blue Book.
    Reasons for this move include putting Toyota USA's executives close by their manufacturing plants in San Antonio, Kentucky, and Mississippi. However, another reason for this move comes down to how expensive it is to live and work in California. Automotive News pulled some stats on California and they aren't pretty.
    Expatistan rates the Los Angeles metropolitan area as the ninth most-expensive place to live
    California is third in Tax Foundation's study in which states have the worst complex, non-neutral taxes with comparatively high rates
    Forbes rates California 36th in which states are best to do business

    Meanwhile, Texas has been rated seventh in the same study done by Forbes. Texas also has a number of tax breaks and lower cost of living.
    We'll keep you posted on this developing story.
    Source: Bloomberg, Automotive News (Subscription Required)
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    William Maley

    Another Truck Enters The Diesel Ring!

    Back in August, we reported that Toyota was possibly considering dropping in a diesel for its full-size Tundra pickup.
    "The diesel engine is something that is on our evaluation list. Hybrid technology is something that is on our evaluation list. Either one of those alternatives could deliver some pretty good real world fuel economy,"said Rick LoFaso, Toyota's corporate manager for light trucks.
    "I think Cummins would bring instant name recognition and obviously they are a leader in diesel engine technology. That is not the first time we would have a tie up with somebody else."
    Well it seems Toyota has possibly made a decision and is turning to Cummins for help. Wards Auto reports that when the next-generation Tundra debuts in 2016, it will be available with a 5.0L turbodiesel V8 from Cummins. This is the same engine you'll find in the next-generation Titan. What's unclear is if the Tundra's version will have the same 300+ horsepower and 500+ pound-feet of torque as the Titan.
    A source tells Wards that the Cummins engine is a possible placeholder as Toyota would use this to gauge customer reactions and see if it would be a good idea to restart their own diesel engine project. Back in 2007, the automaker was working on a diesel for the Tundra. However when the economy hit the fan in 2008, Toyota canned the project.
    Source: Wards Auto
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    William Maley

    Toyota joins Ford and Holden with the departure of production in Australia.

    And then there were none.
    Toyota announced today at their Altona plant on the western outskirts of Melbourne that the company would end local production in 2017 and transition into a sales and distribution company. The move will affect 2,500 manufacturing jobs.
    "This is devastating news for all of our employees who have dedicated their lives to the company during the past 50 years,"said Toyota Australia President and CEO Max Yasuda.
    "While we have been undertaking the enormous task of transforming our business during the past two years, our people have joined us on the same journey, which makes it even more difficult to announce this decision. We did everything that we could to transform our business, but the reality is that there are too many factors beyond our control that make it unviable to build cars in Australia. Although the company has made profits in the past, our manufacturing operations have continued to be loss making despite our best efforts."
    The decision comes a few months after Holden and Ford announcing they would be shuttering their production operations in Australia and become a a sales and distribution company.
    Toyota's reasoning behind the closing is the same as Ford and Holden; the high value of the Australian dollar, high cost of production, and new free trade agreements.
    Source: Drive.com.au, Toyota
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.comor you can follow him on twitter at @realmudmonster.
    Press Release is on Page 2
    10 February 2014
    TOYOTA AUSTRALIA ANNOUNCES FUTURE PLAN FOR LOCAL MANUFACTURING
    Toyota Australia today announced that it will stop building cars in Australia by the end of 2017 and become a national sales and distribution company.
    This means that local manufacturing of the Camry, Camry Hybrid and Aurion vehicles, as well as the production of four cylinder engines, will cease by the end of 2017.
    The decision was not based on any single factor. The market and economic factors contributing to the decision include the unfavourable Australian dollar that makes exports unviable, high costs of manufacturing and low economies of scale for our vehicle production and local supplier base.
    Together with one of the most open and fragmented automotive markets in the world and increased competitiveness due to current and future Free Trade Agreements, it is not viable to continue building cars in Australia.
    Toyota Australia President and CEO, Max Yasuda, was joined by Toyota Motor Corporation President and CEO, Akio Toyoda, as he made the announcement to employees late this afternoon.
    "This is devastating news for all of our employees who have dedicated their lives to the company during the past 50 years," Mr Yasuda said.
    "While we have been undertaking the enormous task of transforming our business during the past two years, our people have joined us on the same journey, which makes it even more difficult to announce this decision
    "We did everything that we could to transform our business, but the reality is that there are too many factors beyond our control that make it unviable to build cars in Australia.
    "Although the company has made profits in the past, our manufacturing operations have continued to be loss making despite our best efforts.
    "Our focus will now be to work with our employees, suppliers, government and the unions as we transition to a national sales and distribution company. Support services will be available to our employees and we will do everything that we can to minimise the impact of this decision on our employees and suppliers."
    Mr Yasuda said approximately 2,500 employees directly involved with manufacturing will be impacted when the plant stops building cars in 2017.
    There will also be an impact on the company's corporate divisions, which will be studied over the coming months to determine what roles and functions will remain in the future.
    Mr Yasuda said that Toyota was also committed to providing support to the industry as it prepares for the end of vehicle manufacturing in Australia.
    "We will work with our key stakeholders to determine how to provide the best support to our employees, suppliers and local communities during the coming years," Mr Yasuda said.
    "Not only do we need to ensure our local suppliers and employees can plan for their future, we also need to make sure that we continue to produce high quality vehicles and engines for our domestic and export customers."
    Toyota Australia will continue to be involved in its local communities and employ thousands of people both directly and indirectly via its extensive dealership network.
    It is the company's intention to import the Camry and Aurion vehicles beyond 2017, along with the entire range of Toyota passenger and commercial vehicles.

    William Maley
    William Maley
    Staff Writer - CheersandGears.com
    November 7, 2013
    Toyota has announced that the FJ Cruiser will be heading into the sunset after the 2014 model year. But before it does that, Toyota has introduced a special edition of the FJ Cruiser called the Ultimate Edition.
    The Ultimate Edition begins with a “Heritage Blue” paint job and white painted front grille surround as an homage to the iconic FJ40 Land Cruiser. Under the skin lies a number of parts from Toyota Racing Development (TRD) including an off-road suspension, Bilstein shocks with remote reservoirs, beefier front skid plate, and sixteen-inch simulated beadlock wheels wrapped in BF Goodrich off-road tires.
    Toyota isn't saying how much the FJ Cruiser Ultimate Edition will cost, only saying that it would be going on sale in February and that only 2,500 will be built.
    Source: Toyota
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.comor you can follow him on twitter at @realmudmonster.
    Press Release is on Page 2
    November 05, 2013
    Happy Trails, FJ Cruiser
    Toyota Bids Farewell to an Off-Road Icon with Ultimate Edition

    LAS VEGAS, Nov. 5, 2013 -- It’s finally here…and then it’s gone. Toyota today unveiled the 2014 FJ Cruiser Trail Teams Ultimate Edition at a press conference held at the 2013 Specialty Equipment Market Association (SEMA) Show.
    The 2014 Trail Teams Ultimate Edition is a commemorative final special edition of the FJ Cruiser. It is the toughest and most capable FJ ever and pays tribute to the iconic vehicle that will end its production run at the conclusion of the 2014 model year. With limited production, only 2,500 will be built.
    The FJ Ultimate Edition pays tribute to the iconic Land Cruiser FJ40 of the 1960’s, from which the FJ Cruiser draws its rugged DNA, inspiration and design. A unique white painted front grille surround and newly developed “Heritage Blue” paint are reminiscent of the classic FJ40.
    Designed and built for rugged off-roading, the Ultimate Edition raises the bar one more time for off-road capability with all new performance upgrades. A race-inspired Toyota Racing Development (TRD) off-road suspension was developed and meticulously tuned for the Ultimate Edition. The new suspension includes TRD Bilstein race shocks with increased damping, articulation and high speed stability. The front shock assemblies are 66mm with new TRD race coil springs, which raise the front of the FJ just enough to level out the stance and improve the approach angle. The rear shocks are 50mm and are equipped with remote reservoirs to decrease damping fade.
    The list of new TRD goodies doesn’t stop there. A newly developed TRD front skid plate, made from one-quarter-inch thick aluminum plate comes standard on the Ultimate Edition. The TRD stamped front skid plate not only looks great, but improves approach angle and provides an increased level of underbody protection. TRD 16-inch bead lock wheels with BF Goodrich A/T KO tires, rock rails and roof rack complete the exterior.
    The Ultimate Edition FJ Cruiser is only available in 4x4 and comes standard with Active Traction Control (A-TRAC), Crawl Control (CRAWL available with automatic transmission only), Vehicle Skid Control (VSC) with off switch and electronically controlled locking rear differential. In addition, the Toyota Star Safety System is standard.
    Farewell to an Icon
    Chiseled from nearly a half-century tradition of tough off-road performance provided by the legendary FJ40, the original 4Runner, and 4x4 compact pickups, the FJ Cruiser was developed as a basic, capable and affordable off-roader aimed specifically at serious off-roaders looking to push the limits. Hailed by consumers and critics alike, the FJ Cruiser became an instant classic.
    The final model year 2014 FJ Cruiser is on sale now. The Trail Teams Ultimate Edition is scheduled to roll into dealerships in February 2014, kicking off a fond farewell to a Toyota original.
    With sales of more than 200,000 units sold since 2006, the FJ rides into the sunset leaving lasting memories of one of the most iconic vehicles in Toyota’s rich SUV history.
    FJ CRUISER ULTIMATE EDITION TRAIL TEAMS KEY FEATURES
    Performance and Exterior Features
    Unique white front grille surround and exclusive Monotone “Heritage Blue” paint
    Blacked out bumpers, exterior mirrors and door handles
    All-new TRD heavy duty one-quarter-inch thick aluminum front skid plate
    Sew Specially-developed off-road tuned TRD Bilstein front suspension and rear Bilstein shocks with remote reservoir
    Exterior FJ Trail Teams Badge
    Roof rack
    Rock rails
    TRD 16-inch Gunmetal bead lock wheels with BF Goodrich All-Terrain T/A KO tires
    Rear wiper

    Interior Convenience Features
    Stainless steel FJ Cruiser Ultimate Edition dash plaque
    Power outside mirrors with illuminated markers
    Privacy glass on rear side, quarter and rear door windows
    Cruise Control
    Leather-trimmed steering wheel
    Floating-ball Multi-information Display with inclinometer, Compass and outside temperature
    Remote keyless entry system
    Auto-dimming rearview mirror with integrated backup camera display
    One 115V/400W AC power outlet


    William Maley
    William Maley
    Staff Writer - CheersandGears.com
    November 4, 2013
    While the high price and slow sales led to end of the Aston Martin Cygnet last month, Aston Martin CEO Ulrich Bez said the decision to end the model is due to Toyota killing the iQ next year. The Cygnet was essentially a dressed up version of the iQ.
    “We stopped the Cygnet as Toyota itself will stop the iQ in 2014 and we don’t want to invest any more,” Bez told Autocar.
    “I think Aston did a good thing with the Cygnet and I’m disappointed it didn’t work out. It’s a great little car, particularly in London. It will be a cult car in the future and will be well looked after.”
    Bez also said that he had big plans for the Cygnet, but they never came to fruition.
    “I wanted to bring it to the US, but there was no support for it. I wanted a supercharged engine, but there was also no support."
    When asked for a comment, Toyota said there are no plans to end iQ and declined to comment further.
    Source: Autocar
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    William Maley
    William Maley
    Staff Writer - CheersandGears.com
    October 17, 2013
    The trend with powertrains is to do small-displacement engine with turbochargers to provide the performance of a larger engine with the fuel economy of the small engine. Toyota looks to be bucking the trend.
    In a interview with Automotive News, Koei Saga, senior managing officer in charge of drivetrain research and development for Toyota said the company will be investing into turbocharged engines, but it will not "emphasize turbocharging across many product lines." Instead, Saga says the company believes that using large-displacement engines with the Atkinson cycle.
    Here's why Toyota believes this is the right idea. Atkinson cycle engines keep the intake valves open longer than a normal gas engine, which cuts the length of the compression stroke and in turn cuts pumping losses. The end result is improve efficiency at the cost of torque. This is why you see Atkinson cycle engines used in hybrid vehicles since the electric motor can provide the low-end torque. When paired with a large-displacement engine, the hope is that you keep the efficiency while gaining back the loss in torque.
    In addition to the large-displacement Atkinson cycle engines, Toyota will invest heavily into continuously variable and fixed-gear automatic transmissions, as well as its fuel-cell vehicle program.
    Source: Automotive News (Subscription Required)
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    Drew Dowdell
    October 9th, 2013
    Drew Dowdell
    Managing Editor - CheersandGears.com
    Toyota announced reduced pricing of the 2014 Prius Plug-In today with a drop of over $2,000 from last year's base price. Coming in at $29,990 before delivery charge, Toyota is not making any reductions in equipment or appointments.
    In fact, Toyota has added two features to the Prius Plug-In for 2014, these include:
    Heated cloth front seats standard
    Remote climate - the ability to activate their air conditioning remotely - standard on Plug-In

    The upper trip Prius Plug-In Advanced adds:
    Hard Drive base Navigation with Entune Infotainment and JBL Sound System
    Softex-trimmed heated front seats
    8-way power driver seat
    Heads Up Display

    An optional technology package for the Prius Plug-In Advance includes Dynamic Radar Cruise Control, Pre-Collision System, and LED headlights and fog lights.
    The Prius Plug-In qualifies for a federal tax credit of $2,500 and a California rebate of $1,500, making the Prius Plug-In effective base price $27,490* in most states and $25,990* in California. For now, the Prius Plug-In is only available in 15 states (California, Oregon, Washington, Arizona, Maine, Massachusetts, Vermont, New Hampshire, Rhode Island, Connecticut, New York, New Jersey, Maryland, Virginia and Hawaii)
    *Prices before destination charge.
    Toyota Press Release is on Page 2
    Drew Dowdell is Managing Editor of CheersandGears.com and can be reached at Drew.Dowdell@CheersandGears.com or on Twitter as @cheersngears
    2014 Toyota Prius Plug-In to Start Under $30,000
    TORRANCE, Calif., Oct. 9, 2013 – It just got a little easier for drivers to maximize their fuel savings and be environmentally responsible.
    Toyota’s most advanced technology passenger car, the Prius Plug-in, will be available to customers at a substantially reduced price beginning with the 2014 model year.
    Toyota has reduced MSRP on the 2014 Prius Plug-in Hybrid by over $2,000, making the starting MSRP $29,990 (excluding DPH). This price repositioning on the base Prius Plug-in Hybrid is not accompanied by any reduction in vehicle content.
    The 2014 Prius Plug-in Hybrid is well-equipped (similar to a Prius Three), but adds these appealing features:
    Heated cloth front seats – a unique standard feature available only on Prius Plug-in
    Remote Climate – a feature that allows customers to activate their A/C remotely (standard on Prius Plug-in, available on Prius Three)
    Ability to drive extended distances in EV Mode, helping to increase fuel efficiency
    Unique 10-spoke alloy wheels
    1 additional year of Roadside Assistance through ToyotaCare, for a total of 3 year

    Pricing for the 2014 Prius Plug-in Advanced model has also been adjusted to make the model more accessible to consumers with a $4,620 reduction in MSRP to $34,905 (excluding DPH). The Prius Plug-in Advanced will still offer popular features including:
    Premium HDD Navigation with Entune® App Suite (including Plug-in Hybrid Applications) and JBL
    SofTex-trimmed heated front seats
    8-way power-adjustable driver’s seat with power lumbar support
    Head-Up Display
    Safety Connect

    The 2014 Prius Plug-in Advanced will offer DRCC (Dynamic Radar Cruise Control, PCS (Pre-Collision System), LED headlights and fog lights as part of an optional Technology Package for customers seeking the highest level of technology.
    Production of the 2014 model year Prius Plug-in begins in October with pricing taking effect when these models arrive in showrooms in November.The Prius Plug-in qualifies for a Federal Tax Credit of up to $2,500 in addition to the State of California’s Clean Vehicle Rebate Program (CVRP) which offers a $1,500 rebate. Information about the Federal Tax credit and vehicle eligibility can be found on: http://www.irs.gov/businesses/article/0,,id=219867,00.html
    The 2014 Prius Plug-in is also eligible for the State of California’s HOV lane sticker (www.arb.ca.gov/msprog/carpool/carpool.htm). The Prius Plug-in is available in 15 states (California, Oregon, Washington, Arizona, Maine, Massachusetts, Vermont, New Hampshire, Rhode Island, Connecticut, New York, New Jersey, Maryland, Virginia and Hawaii). For special deals in your local area, please visit www.buyatoyota.com.
    Grade
    Engine/ Trans.
    Highlight Features
    13MY MSRP
    14MY MSRP
    MSRP $ Change
    MSRP % Change
    Plug-in Hybrid
    1.8-liter HSD/
    E-CVT
    Display Audio with Navigation, Entune App Suite and backup camera; USB/Aux and Bluetooth; unique 15” alloy wheels, Smart Key System on 3 doors and Push Button Start; heated front seats; Remote Climate; HSD blue accent headlights and exclusive Plug-in Hybrid badging; additional year of Roadside Assistance through ToyotaCare
    $32,000
    $29,990*
    -$2,010
    -6.3%
    Plug-in
    Hybrid Advanced
    1.8-liter HSD/
    E-CVT
    Prius Plug-in Hybrid plus:
    Premium HDD Navigation with Entune App Suite (including Plug-in Hybrid Applications) and JBL, SofTex-trimmed heated front seats, 8-way power-adjustable driver’s seat with power lumbar support, Head-Up Display, Safety Connect
    $39,525
    $34,905*
    -$4,620
    -11.7%
    *Prices in Hawaii will vary.
    Name
    Description
    MSRP
    Technology Package (available on Prius Plug-in Advanced)
    Dynamic Radar Cruise Control, Pre-Collision System, LED Headlights and Fog Lights
    $2,610
    Special color
    Blizzard Pearl
    $395

    William Maley
    William Maley
    Staff Writer - CheersandGears.com
    October 6, 2013
    The roller-coaster ride of the Toyota GT86 Convertible rumors appears to have crested. According to What Car?, Toyota has canned GT86 Convertible project for the timebeing. No apparent reason was given for the cancellation, but there is speculation that the added rigidity needed could have added too much weight for the coupe, ruining it's perfect weight balance.
    The report does say the project could be 'fast-tracked' if Toyota's management wants to restart the project once again.
    Source: What Car?
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    William Maley
    William Maley
    Staff Writer - CheersandGears.com
    September 12, 2013
    The past couple of years has seen the return of performance to Toyota with the introduction of the GT86 (Scion FR-S), introduction of the F-Sport to Lexus, and rumors of the return of the Supra. But there could be more changes at Toyota to bring more performance into the fold.
    Auto Express talked with Karl Schlicht, executive vice president at Toyota Europe who said the company is "Currently discussing sport lines for Toyota models”. Schlicht goes onto say there is “an appetite for Toyota to do credible performance cars”.
    Source: Auto Express
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    Drew Dowdell
    Drew Dowdell
    Managing Editor - CheersandGears.com
    September 9th, 2013
    Toyota announced two voluntary recalls today totaling 235,000 Toyota and Lexus vehicles.
    The first recall of 133,000 vehicles includes 2006 - 2010 model year Highlander Hybrid and 2006 - 2008 model year Lexus RX 400h. In this recall, certain transistors in the hybrid system can be damaged by heat, forcing the vehicle into limp home mode in most cases and in some instances stop the vehicle completely while driving.
    The second recall includes the Lexus IS 350, IS 350c, and GS350 from model years 2006 - 2011, totaling 103,000 vehicles. Bolts in the variable valve timing control device can come loose causing the vehicle to stop while being driven. An apparent early warning sign is an abnormal noise just after start-up.
    Owners of the subject vehicles will be notified by mail.
    More information is available at www.toyota.com/recall or www.lexus.com/recall or by calling 1-800-331-4331
    Source: Toyota
    Drew Dowdell is Managing Editor of CheerandGears.com and can be reached at Drew.Dowdell@CheersandGears.com or on twitter as @cheersngears

    William Maley
    William Maley
    Staff Writer - CheersandGears.com
    August 31, 2013
    Nissan sent everyone in a tizzy a couple weeks ago when they announced that next-generation Titan pickup would be packing Cummins 5.0L turbodiesel V8. This has one automaker wondering if they should do the same thing.
    Edmunds talked with Rick LoFaso, Toyota's corporate manager for light trucks. LoFaso said the company is looking into two different powertrains to boos the fuel economy in the Tundra. One of those happens to be diesel.
    "The diesel engine is something that is on our evaluation list. Hybrid technology is something that is on our evaluation list. Either one of those alternatives could deliver some pretty good real world fuel economy," said LoFaso.
    LoFaso went onto say,
    "I think Cummins would bring instant name recognition and obviously they are a leader in diesel engine technology. That is not the first time we would have a tie up with somebody else."
    No mention on when a decision would be made.
    Source: Edmunds
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    William Maley
    William Maley
    Staff Writer - CheersandGears.com
    August 23, 2013
    Peeking into the Scion FR-S and Toyota GT86 rumorpile, we have a number of stories talking about more power via two different ways; turbocharging and using a hybrid system. Add a third option onto that list. Chief engineer of the GT86 family, Tetsuya Tada told Drive.com.au that they are exploring of using a larger displacement boxer-four engine. More interesting is that Tada said the company is testing all three.
    "I hope to make an engine upgrade at least one time with this car. We [have] already tried all possibilities and there are several types of 86 prototypes at the Toyota proving ground now; one is a turbocharger, one is bigger displacement and [the other is a] special hybrid system," said Tada.
    Tada declined to give any details about the larger engine, but insiders say the engine is likely a 2.5L flat-four with 254 horsepower, a noticeable increase over the standard 200 horsepower of the current 2.0L. This option has two advantages over the turbo and hybrid plans; cost-effective and maintains the lightweight-ness of the vehicle.
    Source: Drive.com.au
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    William Maley
    William Maley
    Staff Writer - CheersandGears.com
    August 11, 2013
    The Toyota GT86/Scion FR-S could get be getting a big and small brother in the near future. Speaking with Car Advice, FR-S chief engineer Tatsuya Tada said,
    “Akio Toyoda always says to me, Toyota sports car [family] should be three sports car brothers. 86 is in the middle.”
    What are these two sports cars? We know the big brother will be the resurrection of Supra. The small brother will be sub-GT86 model. When asked about names for this new small model, Tada said its far too early for that.
    Possibly the most interesting bit of information from Car Advice's story is Tada saying that the new sports cars might be done in a joint calibration. The GT86/FR-S was done by Toyota and Subaru, and the new Supra is reportedly being worked on by Toyota and BMW.
    Source: Car Advice
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    William Maley
    William Maley
    Staff Writer - CheersandGears.com
    July 1, 2013
    For the past eleven years, the Toyota Camry has been best-selling car in America. But its title is being threaten by models like the Nissan Altima, Ford Fusion, and Honda Accord. However, Toyota isn't ready to give up the crown so easily.
    "We will do what is necessary to get the vehicle into the hands of new and loyal customers. Incentives on Camry will remain as competitive as they need to be," said Bill Fay, Toyota Division General Manager in an e-mail.
    Toyota has been increasing incentives on the Camry over the past few months. Earlier this year, Toyota was putting $2,300 on the Camry. Now, that number has jumped to $2,750. In comparison, the Altima and Fusion currently have $2,300 - $2,400 on the hoods. The Honda Accord has only $1,400 on the hood.
    Toyota is also increasing fleet sales of the Camry. So far this year about 20 percent of Camrys have been going to fleets. While its more than the Hyundai Sonata (17 percent) and Honda Accord (1 percent), the Camry's total is lower than the Chevrolet Malibu (39 percent) and Nissan Altima (33 percent). Toyota says Camry fleet sales will go back down to their typical levels by the end of this year.
    However, insiders at Toyota wonder if this is the right move for the Camry. At the moment, the Camry has one of the highest 36-month residual values in the class with 54.4 percent – trailing only the Accord's 55.6 percent. But with Toyota's move of keeping the Camry on top, this could have some drastic effects.
    Source: Automotive News (Subscription Required)
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    William Maley
    By William Maley
    Staff Writer - CheersandGears.com
    March 8, 2013
    Only being on sale for just over a year, Toyota is already working on a mid-cycle refresh on the GT86 coupe (Scion FR-S and Subaru BRZ in the states). This news comes from the chief engineer Tetsuya Tada. Tada also revealed that Toyota is considering doing a high performance model.
    “We are already working on a mid-life facelift for the car, and we are investigating both turbocharging and supercharging too. But an electric motor assistance solution is also possible, and would bring benefits that forced induction does not,” Tada told Autocar.
    Using a hybrid system to increase the performance in the GT86 is an interesting option. Tada explains that using a hybrid system could provide a huge boost in low-rpm torque for the engine without affecting throttle response or compromising on fuel economy or emissions.
    This would add weight to the coupe, but Tada said the weight could be offset somewhat by further weight loss of the vehicle.
    “Our TRD tuning department has found it easy to take 100kg out of the kerbweight, and have developed certain underbody fins and plates that can be employed to alter the dynamic balance of the car, to increase or reduce oversteer at medium and high speeds. They have quite a pronounced effect."
    Source: Autocar
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    William Maley
    By William Maley
    Staff Writer - CheersandGears.com
    January 28, 2013
    Toyota has regained the world's largest automaker crown for 2012. The automaker was able to bounce back in 2012 after the earthquake and tsunami rocked Japan last year and a large amount of recalls that caused them to lose the largest automaker title in 2011.
    Toyota and its subsidiaries delivered 9.75 million vehicles last year, ahead of General Motors which delivered 9.29 million vehicles and Volkswagen which delivered 9.09 million vehicles. Toyota sales grew worldwide by 23% in 2012, with Japan seeing the largest increase in sales of 35%. In the U.S., Toyota's market share grew to 14.9% in 2012.
    Toyota forecasts that will deliver 9.91 million vehicles in 2013. This is due to company forecasting continued growth in the United States and a recovery in China where Japanese automakers saw a drop in sales due to a land dispute between the two countries. Toyota also expects a weakening Yen to help out as well.
    Source: Bloomberg
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    William Maley
    By William Maley
    Staff Writer - CheersandGears.com
    January 27, 2013
    Autocar is reporting that Toyota executives are considering building a competitor for the Nissan Juke. The inspiration for this possible contender is a twelve-year old concept.
    The concept in question is the Toyota RSC (Rugged Sports Coupe) shown at 2001 Chicago Auto Show. While the concept was well received at the time, Toyota didn't really do anything with it.
    Why are Toyota executives looking at RSC as a possible Juke competitor? Sales. The Nissan Juke has been doing very well in global sales. In the U.S. alone, Nissan moved 36,000 Jukes in 2012.
    If Toyota decides to go forward with this, expect the vehicle to use either Yaris or Auris (Corolla) platform. The Yaris platform allows Toyota to build a direct competitor to the Juke, while the Auris platform lets Toyota build a somewhat larger vehicle. Using either platform allows Toyota to offer a hybrid model.
    Source: Autocar
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    William Maley
    By William Maley
    Staff Writer - CheersandGears.com
    January 14, 2013
    The past few generations of the Toyota Corolla have played it safe. But with the introduction of the Toyota Corolla Furia concept today at the Detroit Auto Show, Toyota appears to be taking some chances. As the company said in a press release, "this exciting compact sedan concept hints at the styling cues consumers can expect to see on the next-generation Corolla."
    The Corolla Furia Concept has a very striking front end with a sleek, low-profile upper grille that extends into LED headlights at the corners. Underneath, there is a larger grille. Other design cues to take note of are a raked windshield, sloped roofline, and pronounced fender flares.

    Album: Toyota Corolla Furia Concept
    4 images 0 comments Source: Toyota
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.comor you can follow him on twitter at @realmudmonster.
    Press Release is on Page 2
    TOYOTA FURIA CONCEPT MAKES GLOBAL DEBUT AT 2013 NORTH AMERICAN INTERNATIONAL AUTO SHOW
    TORRANCE, Calif., Jan. 14, 2013 – Toyota revealed the Corolla Furia Concept at the 2013 North American International Auto Show in Detroit. This exciting compact sedan concept hints at the styling cues consumers can expect to see on the next-generation Corolla. The concept represents an exterior styling study by Toyota designers, and it builds on the brand's product development priority to develop more dramatic, expressively designed vehicles.
    "The Corolla Furia Concept is an early indicator of where our compact car design may lead in the future," said Bill Fay, group vice president and general manager of the Toyota Division. "It blends a heightened emphasis on dramatic design and modern elements of high technology to generate curb appeal that will surprise a lot of people."
    The Furia is designed around a theme of "Iconic Dynamism," which uses pure and simple surface elements to create a confident, decisive and recognizable appearance appealing to more youthful consumers. It features a more provocative, dynamic interpretation of a compact sedan that displays a more stable, athletic stance with 19-inch allow wheels pushed to the vehicle's corners with short overhangs to help emphasize its long wheelbase.
    The Corolla Furia design includes a swept windshield, with a sloped roofline and pronounced fender flares, to help communicate a sense of motion even when the car is stationary. The aggressively styled front fascia, with a blacked-out grille treatment, helps highlight a pair of sculpted front LED headlamps that combine with the rear composite LED taillight assemblies to add a sense of advanced technology to the Furia's impactful exterior. Carbon fiber accents adorn the Corolla Furia Concept's wheel wells, rocker panels, and rear valance, which includes ornate metal exhaust outlet surrounds to add a sense of modern athleticism.
    Toyota Corolla Furia Concept
    Overall Length 4620 mm/ 181.9 inches
    Overall Width 1805 mm / 71 inches
    Overall Height 1425 mm / 56.1 inches
    Wheelbase 2700 mm/ 106.3 inches
    Wheels 19-inch aluminum alloy

    William Maley
    William Maley
    Staff Writer - CheersandGears.com
    November 15, 2012
    Work on the next-generation Toyota Prius is already underway. A few weeks ago, we reported on Toyota considering a new design for the Prius. Now, we have gotten word on some mechanical changes.
    Auto Express is reporting that next-gen Prius and Prius Plug-In will come equipped with a e-4WD system.
    “The rear wheels will be driven by a motor in an e-4WD system. Targeting snowy areas, they will operate at up to 37mph,” a source tells the magazine.
    Also in the cards for the new Prius will be a weight drop of about 154 lbs thanks to a new platform. Other changes will include a more aerodynamic body, a modified 1.8L four-cylinder, and downsized inverter and electric motor. Those changes will make the Prius quicker and possibly deliver 90 MPG.
    One item that won't change are the nickel-metal hydride batteries. Toyota engineers still believe the nickel-metal hydride batteries are still the best at managing power delivery during intensive use and charging.
    Source: Auto Express
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.
    Related Stories:
    Rumorpile: Toyota To Change Design Of Next Prius?

    William Maley
    William Maley
    Staff Writer - CheersandGears.com
    November 5, 2012
    There are vehicles that with a quick glance, you immediately recognize; the Porsche 911 and the Volkswagen Beetle are perfect examples of this. Another vehicle that follows this is the Toyota Prius. Since the second-generation model, the Prius has earned a place of being instantly recognizable due to its shape. Now, Toyota is pondering whether to change it or not.
    “There’s an undercurrent among most people that they’re ready for a new Prius look. Maybe our architecture has been a little bit similar for the last two generations.” said Chris Hostetter, Toyota’s U.S. group vice president for strategic planning.
    Hostetter told Bloomberg that the company is currently debating whether to keep the aerodynamic wedge-shape look or go towards something more dramatic. This possible change is due to Toyota CEO Akio Toyoda wanting to make the company’s cars more exciting, and make the Prius more appealing to buyers.
    Source: Bloomberg
    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    dfelt

    Toyota Bets on Fuel Cell Auto's

    By dfelt, in Toyota,

    Toyota declared in September that it’s watering down its battery electric vehicle (BEV) plans by cutting back the production of the small Toyota eQ (known as the Scion iQ stateside).

    Toyota declared in September that it’s watering down its battery electric vehicle (BEV) plans by cutting back the production of the small Toyota eQ (known as the Scion iQ stateside).
    You will find some interesting information as Toyota moves forward with Fuel Cell's rather than pure electric auto's.
    Sales of Plug in Vehicles, North America (2011 & 2012)
    Type - 2011 ------ 2012 (YTD)--(Since 1/1/2011) Cumulative
    HEV----268,807---322,516--------591,323
    PHEV--8,272----- 25,944----------34,216
    BEV----9,966----- 6,802-----------16,768
    Source: Pike Research
    Most BEVs skirt the edge of a 100-mile range, stretching up to the $100,000 Model S, from Tesla, which can go nearly 300 miles on a single charge. EV advocates and battery manufacturers have long insisted that a battery breakthrough on the horizon will triple battery ranges while drastically reducing battery costs. Regardless of how far the BEV can go on a full battery, however, it still takes hours to recharge instead of the minutes it takes to refill a conventional gas vehicle.
    Toyota’s hydrogen vehicles can already achieve ranges and refill times comparable to conventional gas vehicles.
    For more info go to:
    http://fuelcellswork...ember_181315269

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